MAP policy



PODAVACH Inc. is focused on maintaining high margins for our DISTRIBUTORS/DEALERS network.
In recognition of the investment in time and resources required for our high-quality DISTRIBUTORS/DEALERS to provide the level of customer service and product knowledge expected from our customers, PODAVACH is committed to enforcing policies which allow our resellers to maintain high-profit margins through the sale of our products.

PODAVACH has an established Minimum Advertised Price (MAP) Policy that an Authorized Reseller must follow for the advertising and marketing of PODAVACH products. All PODAVACH Authorized Resellers must agree to the terms and conditions of the following MAP Policy.

GENERAL GUIDELINES                                                                                      

MAP pricing for all PODAVACH products can be found below on the latest actual price list below or downloaded via the link.

All advertised prices must be at or above MAP for all PODAVACH products if a MAP price has been established by PODAVACH Inc. If a price is listed in an advertisement it must be at or above MAP. Other statements such as “call for price” or “call for quote” are acceptable and permitted.

Resellers are also responsible for ensuring their PODAVACH mount pricing is at or above MAP on internet search engines. Resellers are free to set the actual resale price of any product as long as it is at or above MAP price given the most recent publication of the price list.

PODAVACH’s MAP policy for all PODAVACH products apply to advertising placements, including but not limited to: print ads (inserts, magazines, newspapers, catalogs, mail order catalogs, etc.), broadcast (radio and TV), direct mail, faxes, internet placement with third parties (banner ads, broadcast emails, destination pages, third-party sites), internet placements on resellers own website, and any flyers, posters or coupons.

If the advertising method provides for or suggests a price below the minimum advertised price, such advertising violates this MAP policy.

Examples of advertising methods that violate this MAP policy include but are not limited to the following:
a. The use of a rebate, coupon, promotion, giveaway, or incentive which is applied in the opened resources that reduces the advertised price below the minimum advertised price violates this MAP
b. The inclusion in advertising of free or discounted products with a product covered by this MAP policy violates this policy if it has the effect of discounting the advertised price of the covered product
below the minimum advertised price.
c. Offering free shipping and handling of PODAVACH branded products violates this MAP policy if the monetary value for such offer results in the display of the price for such product below the established minimum advertised price for such product.
d. If pricing is displayed, any strike-through or other alteration of the established minimum advertised is prohibited.
e. Statements such as “Click here for Lower Price”, “Add to Cart for Lower Price”.

This MAP policy does not limit the ability of a dealer to advertise that it “has the lowest price” or “will beat or match any competitor.” The MAP policy does not prohibit responses to specific requests for price quotes by an individual customer as long as such responses are not automatic and are given in an
individual, personal communication to the requesting customer. It also in no way will establish a maximum advertised price.

From time to time, PODAVACH may permit resellers to advertise MAP Products at prices lower than the MAP price. In such events, PODAVACH reserves the right to modify or suspend the MAP price with respect to the affected products for a specified period of time by providing advance notice to all resellers of such changes.

MAP Pricing may be adjusted by a maximum of $0.05 USD decrement in accordance with Reseller pricing strategies (i.e. $49.95-$49.99)

Free shipping and/or handling, 0% sales tax or free financing promotions do not violate the MAP.

All PODAVACH Products Price Matching Policies
Price matching policies are acceptable. Price matching cannot be used as a valid reason for violations of PODAVACH’s MAP Policy. The advertised price must always be at MAP or higher.

MAP Holidays
The following calendar days of the year are considered MAP holidays where the MAP Pricing Policy does not apply. Dates not implicitly listed below are all subject to the MAP Pricing Policy.

The below United States National Holidays are available to all sellers of PODAVACH products as MAP holidays. The calendar days are defined as 12:01 am(EST)-11:59 pm(PST) on the days provided below:

  • President's Day (two days before and two days after)
  • Father's Day (two days before and two days after)
  • Veteran’s Day (actual day only);
  • July 4th (actual day only);
  • Black Friday (three days before and two days after);
  • Cyber Monday (actual day and three days after);
  • Additional dates to be negotiated.

At the sole discretion of PODAVACH Inc., failure to comply with MAP, intentional and/or repeated failure to abide, may result in the immediate loss of Authorized Reseller status and your ability to purchase all PODAVACH products both direct as well as through distribution.

PODAVACH Inc. will utilize the following steps to resolve MAP violations:
Any and all dealers selling PODAVACH products which have not signed a PODAVACH Inc. MAP Policy agreement are classified as Unauthorized Resellers.
Distributors of PODAVACH Inc. are required to provide a signed MAP agreement from any dealer selling PODAVACH Inc. products. Unauthorized dealers should not be sold to or provided a feed from any distributor whatsoever.

Violations from Authorized Resellers will need to be corrected within 24 hours of notification.
First Violation: Authorized Reseller’s account will be put on hold temporarily and a written warning will be provided. MAP violations must be corrected within 24 hours. Upon correction and following 30 days of compliance, the violation will then be cleared.
Second Violation: Authorized Reseller’s account will be put on hold for 30 days.
Third Violation: Authorized Reseller’s account will be put on hold for 180 days. After this duration, PODAVACH Inc. will review and determine if the account is to be reinstated.
Fourth Violation: Should PODAVACH Inc. decide to reinstate an Authorized Reseller who has previously demonstrated the third violation, yet violates a fourth time, the account will be unauthorized indefinitely.

*** PODAVACH Inc. could issue a new price list upon the first day of each month, based on a calendar year. Pricing must be updated immediately upon receipt.***

Download PODAVACH MAP policy